Five Lifes to Fifty

The average product has five innovation lifecycles to 2050. We discuss the intersection between society, business, environment, and technology and how to negotiate the path to sustainable products.

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About the Show

The average product has five innovation lifecycles to 2050. We discuss the intersection between society, business, environment, and technology and how to negotiate the path to sustainable products.

Meet our Hosts

Neil D'Souza

Neil D'Souza

Neil D’Souza is the CEO and founder of Makersite, a company that uses AI, data, and apps to power sustainable product and supply chain decisions at scale. Formerly CTO at Thinkstep AG, Neil started his career helping companies understand how what you make and where you buy have an impact on issues such as cost, compliance, risk and sustainability. Working with over 200 companies across multiple sectors, Neil found that the approaches we are using would never scale to the problem at hand. He solved that scaling problem by creating Makersite in 2018.

Shelley Metcalfe

Shelley Metcalfe

Shelley Metcalfe is an environmental scientist turned facilitator. She likes to be where the action is and has decided that creating meaningful conversations between people is probably one of the most powerful things she can do to help humanity towards a positive and bright future. Before that, she spent 15 years doing environmental protection work for the government of BC where she was a manager and made statutory decisions on industrial waste discharges.

Jim Fava

Jim Fava

Jim Fava is known as the Father of LCA. He played a leading role in working with experts around the world to establish the scientific foundation of LCA, helped write the original LCA ISO standards, and worked with companies, governments, and organizations to create the demand and supply for the use of LCT/LCA to drive more sustainable products. He founded and led the Product Sustainability Roundtable (PSRT) of up to 20 companies that met in NA and Europe several times per year for 25 years to fully understand what, why, and how to apply LCT/LCA to drive change in their product development processes to develop sustainable products. He co-founded the UNEP/SETAC life cycle Initiative (now Life Cycle Initiative), FSLCI, and Five Winds International, a sustainable consulting firm, which eventually merged with PE to create thinkstep.